digital marketing course in telugu
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Introduction to Digital Marketing course
- Understanding the digital marketing ecosystem.
- The evolution of digital marketing.
- Differences between traditional and digital marketing.
2. Content Marketing
- Strategies for creating engaging content.
- Content distribution channels.
- Blogging, video marketing, and podcasts.
3. Search Engine Optimization (SEO)
- On-page and off-page SEO techniques.
- Keyword research and its importance.
- Understanding Google algorithms and ranking factors.
- Link building and SEO tools.
4. Social Media Marketing
- Utilizing platforms like Facebook, Instagram, Twitter, LinkedIn.
- Social media strategies and best practices.
- Paid advertising on social media (Facebook Ads, Instagram Ads, LinkedIn Ads).
5. Pay-Per-Click (PPC) Advertising
- Google Ads and Bing Ads.
- Creating effective PPC campaigns.
- Understanding Quality Score and Ad Rank.
6. Email Marketing
- Building an email list.
- Crafting effective email campaigns.
- Analyzing email performance metrics.
7. Analytics and Data-Driven Marketing
- Introduction to Google Analytics.
- Understanding key metrics: traffic, conversions, bounce rate.
- A/B testing and optimization.
8. Affiliate Marketing
- How affiliate marketing works.
- Choosing the right affiliate networks.
- Strategies to maximize affiliate revenue.
9. Influencer Marketing
- Identifying and collaborating with influencers.
- Measuring the impact of influencer campaigns.
- Building long-term relationships with influencers.
10. Mobile Marketing
- Mobile SEO and app marketing.
- SMS and push notifications.
- Mobile advertising strategies.
11. E-commerce Marketing
- Strategies for selling online.
- Understanding the customer journey in e-commerce.
- Conversion rate optimization (CRO) for e-commerce sites.
12. Digital Marketing Strategy and Planning
- Crafting a comprehensive digital marketing strategy.
- Budgeting and resource allocation.
- Tracking ROI and key performance indicato
Published date: 2024/08/28
- Location: Hyderabad, Telangana, India